Marketing Leaders Breakfast: From Creation to Conversion - Master Content Performance

How do you approach content ideation today? How do you measure its performance and ensure it's set up for success? Most marketing teams are stuck in a cycle of underperforming content and unclear metrics. The process is inefficient, and often disconnected from business goals. It’s time to fix the broken content model with AI-powered automation and cross-discipline insights.
 

This breakfast will explore these key questions: 

• How to use AI to help you understand where competitive content gaps exist in your market and how to capitalise on them
• How can you create content that ranks, connects with your audience, and drives conversions at every stage of the funnel
• How to understand what worked well, what didn’t, and most importantly why, to eliminate wasted time on low-impact content, and pour efforts into what works best

Join us at this Marketing Leaders Breakfast to explore the latest strategies, gain insights from industry experts, and network with peers who are navigating the same challenges.

What to expect

This interactive, breakfast session offers a unique opportunity to:

• Gain insights from an expert presentation
  Hear the latest trends and actionable takeaways from leading digital marketers
• Shape the conversation
  Influence the event content by sharing your specific challenges and interests when you register. This ensures the discussions and roundtables focus on the topics that matter most to you.
• Engage in roundtable discussions
  Participate in a series of focused, 20-minute conversations with industry experts and peers to address your unique search marketing challenges and share ideas.
• Continue the conversation
  After the event, we encourage you to keep networking and deepen your connections with peers over a light lunch. 

Take the next step

Unlock new perspectives and actionable insights to elevate your content strategy.