Social and Influencer Masterclass
What KPIs should we be looking for in a prospective influencer? What is the best way to find influencers that reach your target market? And how can brands represent themselves as authentic and transparent on social platforms without it seeming calculated?
Influencer marketing was a $21.1 billion industry in 2023, and is expected to reach $84.89 billion by 2028. As the power of influencers and the ‘creator economy’ continues to rise, this Social and Influencer Masterclass will deep dive into how and why influencers and social platforms affect content consumption, brand loyalty, and consumer buying habits across a variety of industries.
With snappy 10-minute expert presentations and intimate roundtable discussions, this Masterclass is the perfect forum for you to gain valuable insights and practical strategies on all things social and influencer. You will also have the opportunity to participate in conversation-driven roundtables on the challenges you're facing within this space. And if you already know what you'd like to discuss, just let us know. Our registration form gives you the chance to suggest core topics and help us shape the agenda - fill it out today to secure your spot!
Don't miss this opportunity to gain the knowledge and skills you need to find success in the fast-paced world of digital marketing.
Chantal is a creative producer, marketing strategist, and social media maven obsessed with digital storytelling and pushing the culture forward. In her current role at Warner Bros. Discovery, she leads a team of brilliant marketing managers who help bring awesome theatrical campaigns to life. She also just completed her first children's book set to publish in 2024. Chantal is a Shorty Award Finalist, Webby Award Nominee, and has been listed on the distinguished Forbes 30 Under 30 List for 2021.
