Turning Trust into Revenue Dinner: 5 Key Insights for Maximising ROI
Join this exclusive invite-only, 3-course dinner event intended for senior marketers based in London and surrounding areas. Please plan to arrive by 5.30pm BST.
'Trust'. It’s not just a buzzword, it’s a key driver in global markets that heavily influences purchasing decisions. However, many businesses struggle to accurately measure and leverage trust.
To help you understand how to maximise ROI through trust, Trustpilot will provide crucial data and insights by taking a deep dive into the complexities of the Trust Gap.
This session will address the challenges marketers face and outline five essential steps to measure, build, and harness trust for tangible revenue growth, transforming it into a powerful driver of your business’s success.
Key topics for discussion will include:
- Why trust continues to be a challenging issue for many businesses
- The vital importance of 'trust signals' in generating revenue and how trust differs from other reputation measurement tools
- How to build a compelling investment case for addressing the trust gap
Stephanie Gillies is an insightful marketing leader who currently serves as Marketing Director at Trustpilot. Stephanie has spent the past three years at Trustpilot, overseeing all marketing and PR efforts in the UK. Prior to Trustpilot, she held various marketing roles at leading customer experience and mobile messaging companies, honing her skills in data-driven marketing and customer advocacy.
